Why every chief needs to be conversing online

What is different about current anti-LE sentiments is that the conversation is being held online. Does your agency’s communication strategy reflect that new reality?

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While our nation’s law enforcement officers have previously faced anti-police sentiment, what is different about the current crisis is the presence of social media, which has moved discussions about police reform online. These online conversations are happening with or without law enforcement, so one of the most important things chiefs can do is acknowledge this new reality and participate. In this episode, host Jim Dudley talks to Yael Bar-tur, a social media consultant who previously served as the director of social media and digital strategy for the New York City Police Department, about how agencies can integrate social media into policing strategy and make it a meaningful part of community relations outreach.

Learn more

What police should & should not be doing on social media right NOW

Now do you recognize the power of social media?

5 tips for taking your PD’s social media to the next level

Roundtable: How to match your agency’s social media strategy with community needs

How social media can save communities when disaster strikes

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